Wednesday, April 24, 2024

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Results For "StoryTel"

16 News Found

Dawn Rowlands’s blueprint for OOH growth: Innovate, Engage and Collaborate
Dawn Rowlands’s blueprint for OOH growth: Innovate, Engage and Collaborate

In OOH News By Rajiv Raghunath - March 19, 2024

Dawn Rowlands, CEO dentsu SubSaharan Africa outlines a roadmap for collaborative storytelling and innovative technology adoption to drive growth in the African media industry

Narayana Health CMO Ashish Bajaj speaks on how healthcare brands can effectively leverage OOH for strengthening customer loyalty
Narayana Health CMO Ashish Bajaj speaks on how healthcare brands can effectively leverage OOH for strengthening customer loyalty

In OOH News By Amrit Mishra - February 05, 2024

Ashish sheds light on the crucial significance of storytelling and collaboration in OOH advertising, providing valuable perspectives for healthcare marketers navigating the ever-changing terrain.

Renowned filmmaker Vasanth S Sai narrates the art of story-telling at South India Talks OOH Conference
Renowned filmmaker Vasanth S Sai narrates the art of story-telling at South India Talks OOH Conference

In OOH News By Amrit Mishra - February 05, 2024

Vasanth imparts invaluable lessons on the power of storytelling, unwavering faith, and creative resilience.

Continental Coffee teams up with Platinum Outdoor to deliver an 'Xtra Strong' 3D anamorphic campaign
Continental Coffee teams up with Platinum Outdoor to deliver an 'Xtra Strong' 3D anamorphic campaign

In Campaigns By M4G Bureau - January 04, 2024

Platinum Outdoor used visual appeal, influencers, in-store experiences and digital storytelling to position Continental Xtra as the epitome of a strong and aromatic coffee experience.

ideacafe appoints Ritesh Chaudhary as Chief Content Officer
ideacafe appoints Ritesh Chaudhary as Chief Content Officer

In OOH News By M4G Bureau - September 04, 2023

With more than 18 years of experience, Ritesh is a seasoned creative professional, a photographer, and a visual storyteller.

How to make your outdoor campaign go viral
How to make your outdoor campaign go viral

In Viewpoints By - August 21, 2023

Prerna Mehra, Creative Director & Head of Design, MullenLowe MENA writes that the true magic happens when creativity seamlessly merges with addressability, while harnessing the power of imaginative thinking, storytelling, shareability, and gamification

Tata Tea Premium brings to life “Desh Ke Dhaage” with latest 3D anamorphic campaign
Tata Tea Premium brings to life “Desh Ke Dhaage” with latest 3D anamorphic campaign

In Campaigns By M4G Bureau - August 17, 2023

Executed by Laqshya Media Group, the mesmerizing visuals showcase the brand’s limited-edition Independence Day packs and in line with Tata Tea’s constant effort to use technology as part of storytelling.

‘DOOH cut out for great storytelling’
‘DOOH cut out for great storytelling’

In Digital OOH By M4G Bureau - July 03, 2023

Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media assets are still largely available only in the major markets.

‘Multiple brands leverage roadside DOOH in innovative ways’
‘Multiple brands leverage roadside DOOH in innovative ways’

In Digital OOH By M4G Bureau - June 30, 2023

Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that conventional large formats provide impact, scale, and ubiquity, while traffic-facing DOOH takes storytelling to a whole new level.

Brand engagements increase on Chennai Metro network as daily ridership gains greater momentum
Brand engagements increase on Chennai Metro network as daily ridership gains greater momentum

In Campaigns By M4G Bureau - April 27, 2022

Top advertising brands include Haier, Chola-MS, ESAF Bank, ChinGari, StoryTel, IDBI, Shield 30, Vodafone Idea, among others

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