Kinetic Worldwide launches a SAS tool to directly measure and quantify any OOH campaign's social media reach and awareness.
Leading tea brand Goodricke taps a potential TG at the legendary Kolkata Book Fair 2016 by creating dramatic installations of teacups and teapot.
Out-of-home (OOH) adspend in the UK broke the £1 billion barrier in 2014, and is predicted to grow by 4.8% in 2016, according to forecasts from...
The Talks OOH Conference is being organised for the first time in the eastern region and will focus upon OOH business opportunities in Bihar & Jharkhand,...
The 12th edition of the Outdoor Advertising Convention (OAC) will be held at the Hotel Grand Hyatt in Gurgaon during June 17-18 this year, where Pioneer...
Organised Outdoor Options, New Delhi and Outdoor Advertising Professionals (I) Pvt. Ltd., Bangalore have executed this high decibel campaign at key markets having the right distribution...
Oxigen Wallet, on becoming the official sponsor of MCL that happened in Dubai, rolled out a big-sized multi-city campaign in India and Dubai using traditional formats...
After a legal suit on ever-increasing license fees that lasted for the last few years between Municipal Corporation of Greater Mumbai (MCGM) and hoarding owners of...
Promoting their yearly show,"Banega Swachh India, in association with Reckitt's hygiene solution brand Dettol, NDTV notifies its viewers through a fairly big campaign across Delhi and...
After being shelved at a draft-stage, OAP 2015 was finally been passed on January 12, 2016 and it will be implemented in future tendering process invited...