Kinetic WW India has launched a state-of-the-art OOH planning tool - Aureus and a specialised airport division - Aviator
Samsonite's VR game immerses travellers into three Paris locations with Oculus Rift VR headsets and was designed by oOh!media's experiential agency oOh! Edge as part of...
The core objective of the OOH campaign was to position the car as a latest fashion while highlighting striking colors and SUV look of the car.
MOMS Outdoor Media Solutions planned and executed the Park Avenue deo campaign that ran for 14 days in six key cities -- Mumbai, Delhi, Kolkata, Bengaluru,...
OAC 2017 has generated all-round industry interest. The very fact that the Convention returns to Mumbai -- which is one of India's OOH industry hubs --...
Programmatic approach is seen to boost DOOH targeting ability, efficiency, speed of transaction and ROI
Laqshya Solutions planned and executed the multi-city campaign using over 150 key sites
IOAA, as part of the Media & Entertainment Skill Centre (MESC), has initiated the steps to develop detailed Qualification Packs and Occupation Standards for each job...
Naren Patel would be speaking on the emerging DOOH trends worldwide with particular focus on the takeaways from the UK market where OOH has also withstood...
The Outdoor Advertising Association of Agra says the Agra Municipal Corporation's decision to exponentially increase the ad tax rates is highly arbitrary and particularly hurts the...
