The automated live dashboard for OOH media planning incorporates consumer insights of a gamut of OOH touch points, their heat mapping, analysis of live traffic data,...
MOMS executed the campaign in Delhi & Mumbai, using both traditional and digital formats
Apart from regular vinyl branding, Ola provides engaging opportunities via its Play platform and interactive experience to passengers
Bill Fordyce will speak on how DOOH differentiates itself vis-v-vis conventional OOH in helping brands communicate better with consumers, ways to work out a sustainable ROI...
The TiE50 Technology Awards Program in Silicon Valley recognizes the world's most innovative tech startups
Digital billboards are seen to deliver big impact that will likely influence more advertisers to opt for this media.
The Corporation is planning to provide space for hoardings, unipoles, LCD screens, gantries at the bus stations and bus panels on 6,500 buses. On the anvil...
The combined entity will become Australia's largest outdoor operator, with more than 50% market share.
The solution enables businesses to tailor their brand awareness in real-time through digital and mobile billboards
Answers to a series of questions about real challenges facing Australians are being collected via CommBank ATMs and online as part of the bank's'CAN' brand campaign....