WooHoo Screens invests in additional assets post lockdown to expand its DOOH network
Focus on media at corporate parks; media inquiries expected from FMCG, healthcare and insurance and automobile brand categories
SpaceAdd clients will be able plan and run contextual creatives based on rule sets such as demographical data, weather, time of day, pollution, online analytics, sales,...
Ocean will be deploying mid-air haptics technology to DOOH, replacing touchscreen activity with displays and interfaces which are triggered by natural hand interactions
The Ludhiana based company has plans to install 10 screens in the 1st phase; two are operational currently
BackLite Media signs 10-year partnership with Gulf Related, the developers of The Galleria Al Maryah Island, a luxury retail and dining destination in Abu Dhabi
The competitiveness of the medium centres on how it gets ‘faster, better, cheaper’
Known as the Earth Series, it is a green initiative that reduces the heat generated by the displays and causes lower power consumption.
The campaign supports Only One Year to Go celebrations planned for Team GB in Manchester and at Westfield London
The DOOH media is customized to suit indoor and outdoor requirements and gives huge opportunity to brands