Crafted by OMI, the mega sized units are hard to miss
DAN Programmatic Launches AI Powered Audience Insights Engine ‘DAN Explore for Programmatic’
Manish Dua is President – Sales & Marketing, Orient Cement; Manas Mohan is Ideation Evangelist & Principal Consultant, Laqshya Media Group
The latest research has been conducted across 24 cities, including tier 2 markets, and covers a sample of over 17,000 respondents representing 83 million people in...
Stadium Signage Designed to Revolutionize Fan Experience with the ability to increase revenue from new advertising streams
Xiaomi India goes live with its popular ‘Note Kiya Jaye’ campaign on OOH
The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
With metrics, transit media can deliver big
Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group, explains that with metrics, each segment within OOH media will be able to give specific...
Focus on how transit media is a powerful vehicle for 'Influencing an India on the Go'
