The local civic body plans to form a committee to make a representation for allowing more advertising formats in the city
Abilities like proficiency in delivering effective, data-driven, personalised plans helped the agency in winning this account
The rates have been revised in keeping with the expected advertising demand for these formats, and also to buoy the civic body’s revenue earnings
EDMC will consult SDMC on various OOH related matters such as tenders, media formats, and media pricing
DRMC is likely to be sharing 35% of the revenues accrued from branding of metro stations falling in SDMC jurisdiction
The officials, from both parties, are going to discuss the matter in detail about station branding revenue along with some pending matters.
Around 1,000 media units will be installed around the 11 villages
The mall management got fabrication company Brandspan to redo the mall façade where 4 different backlit boxes of 11/11 ft size were replaced by a giant...
Native content may comprise quality content inspired by a brand but designed in the context of location such as shopping mall, airport, etc.
Prem Shankar Jha, Deputy Commissioner, SDMC spoke about the positive impact that OOH can have on the city landscape