Fast-growing cities are centre stage in the digital and creative revolutions
Trial runs of the first phase of Lucknow Metro are expected to begin in December
Moving Audiences is initially targeting OOH markets in six ASEAN countries and India; 28 media owners of over 2,000 digital billboards in six Asian countries have...
Laqshya Solutions created and rolled out the brand's OOH campaign
OOH in 2017 will seek to extend the creative boundaries that significant investment in screens has afforded the industry, allowing smarter brands to capitalise on video...
Data released by the Advertising Association/Warc show that UK's OOH adspend increased almost four points ahead of forecast to £273m in Q2; +9.6% YOY. This was...
The brand launched its special jewelry collection riding on a loud multi-city OOH campaign, as part of a multi-media campaign.
The international OOH firm has reportedly decided not to continue paying the rent on 800 roadside billboards in the UK as its focus on digital investment...
Vinay Hegde brings his 20 years of industry experience to Madison Media.
The Outdoor Advertising Association of Agra maintains that there are many inconsistencies in the municipal body's outdoor advertising guidelines
