The contract will be awarded for a period of three years
Having got the rights for 5 years, the company will build formats at the station entry and exit points
The rights have been awarded for 5 years each
The company has won two long-term contracts for train wrap and branding in the station ticketing area
Prime Marketing uses four rail engines of Southern Railways to promote Sharon Plywoods
The company video features everyday commuters from across the country
Due to non-participation from the industry, the authority will retender both properties with minor changes in the terms
The OOH firm already holds the rights for Phase 1 of the city’s Metro network
The division is initiating discussions with the local urban bodies to sort out jurisdictional matters
The campaign was rolled out in Tier I & II cities that include Patna, Gaya, Muzzafarpur, Ranchi, Jamshedpur, Bokaro, Dhanbad, Varanasi, and Lucknow