Five companies participated in the meeting to offer suggestions on matters like advertising area, tender duration and exclusivity of rights; the suggestions will be duly presented...
This material has been rolled out in the Indian market for testing to check its application and sustainability, with particular focus on the Raipur market where...
The creative exemplifies the brand’s ‘power packed’ offering, targeting the growing band of health-conscious consumers; the outdoor sites have been directly traded by different media owners
The media owning firm having won the advertising rights at the airport for 10 years is planning to install top quality media formats that readily connect...
The agency will be handling the media planning and buying duties for the entire gamut of brands that offers multi-platform, multi-generational and multicultural brand experiences to...
The static billboards will be replaced with LED screens in phases wherein the highways haven’t been included in the plan to avoid casualty
The authority has reduced the total advertising area outside the stations along with adding a new clause in Semi-Naming rights option due to which opening of...
With Steora® Urban street benches, developed & promoted by the Croatian firm, users can upload videos or pictures to chosen benches and set campaign duration and...
Pramod Bhandula, Executive Chairman, JCDecaux India, Pawan Bansal, COO, Jagran Engage, Dipankar Sanyal, CEO, Platinum Advertising and Amit Kapoor, Director, US Advertising shared their perspectives on...
Dr R S Minhas, Deputy Chief General Manager, Delhi Transport Corporation presented how the oldest advertising format of the capital still continues to be pivotal to...
