The collaboration leverages the strengths of all three companies to offer a comprehensive content delivery platform for the DOOH network
Grandi Stazioni Retail DOOH inventory is now also available to local and global advertisers via the Hivestack SSP
Q4 2022 saw 30.2% increase in net media revenue year-on-year, posting $329.7mn
OOH Capital will conduct research to provide insights associated with both programmatic and non-programmatic transactions in key markets across the globe.
The multi-channel digital advertising platform integrates with Broadsign OOH SSP, broadening media buyer access to premium global programmatic OOH advertising inventory.
The platform offers unified user interface (UI), new flexible audience-targeting campaign tools, and expanded static access to help media owners work more efficiently and expand revenue...
Elda Choucair has a 15-year history at Omnicom and was previously COO of OMG MENA
Trends and developments seen in OOH / DOOH in 2022 will be foundational for accelerated industry growth in 2023
Yahoo DSP customers can now activate digital outdoor campaigns on DAX’s inventory of 2,400+ premium DOOH screens across the UK.
Day 2 of the Forum will major on the Science of Out of Home including the use of Data, Audience Measurement and making the most of...