The authority cancelled the earlier tender for the 55 FOB BOT projects as it had generated rather lukewarm response. It is reliably learnt that some 18-19...
The contract will officially kick-start from June 1, 2017 for a period of two years and will involve the agency to serve the gamut of product...
The Phase III line is expected to push the Delhi Metro's ridership to over 4 million this year - a key driver for advertising on the...
A.G Innovations partnered Telangana Tourism in planning and executing a highly impactful plane wrap-based 2-month campaign
LG has launched a 360 degree'Celebrating Togetherness' campaign that includes OOH messaging
The brand has put up an iconic installation at the Chennai airport where the media rights are held by TDI International.
Brandscope India planned and crafted most eye-catching innovations to promote the Zee TV world television premiere of the Bollywood blockbuster
The Social Street planned the 14-day campaign. The post campaign survey revealed 84% creative recall and of that, 62% had brand recall.
TDI International which holds the ad rights at this airport is planning to put up digital media assets including 4 video walls
While TV and radio are high in diminishing returns, OOH delivers linear incremental returns in general, offering consistent ROI growth, says report.
