Samarjit Choudhry has been elevated to the role of President and Soumitra Karnik given additional charge as CCO at Happy mcgarrybowen
The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels
Deepak Saluja, Executive Vice President, Head (Branding, Product & Channel Marketing), and Investor Education, UTI MF will speak on 'What will it take for brands to...
As part of a unique and cheeky campaign rolled out in the Netherlands, Pepsi encouraged people to take a blind taste test comparing Coke and Pepsi
The brand encouraged people to take a blind taste test comparing Coke and Pepsi and then retargeted them through programmatic DOOH advertising
Madison OOH win maximum metals (11), followed by The Social Steet (10) and Kinetic India (6); The Social Street and Kinetic India win maximum Golds (3...
The 2-day convention will be addressed by accomplished corporate leaders, brand marketers & planners
Lloyd Mathias has held senior leadership roles in sales, marketing & business development in Fortune 500 companies, across India & Asia-Pac in Consumer Goods, Telecoms and...
Along with handling existing clients, the new team will look at opportunities to expand the agency’s offerings and thus, revenues
PepsiCo has kicked off its 360 brand campaign with the TVC ‘Kya Sookhe Sookhe Hi’; the OOH campaign is likely to follow
