Adani Wilmar having appointed Akshay Kumar as the brand ambassador for its Fortune Foods brand has launched a 360 degree brand promotion that includes a powerful...
The Pune Outdoor Advertising Association (POAA) has decided to challenge Pune Municipal Corporation in court of law if the proposed new advertising policy is not in...
Planned and executed by Rapport WW, the OOH campaign was launched extensively in Delhi, Mumbai and Bengaluru using a whole gamut of OOH formats at multiple...
The Automated Proposal Platform will allow media agencies to request proposals from OMA members and combine those proposals into a campaign. Agencies will also be able...
The FMCG major called for a review after five years in November 2017 which saw some leading media groups from across the country participate
The campaign utilized the air pollution to communicate the hazards of car pollution and the benefits of natural gas
DMRC maintains that the decline in ridership in the month of October was a temporary blip and that the fare hike was long due; media owners...
Media owners assert that urban conglomerates like Pune & Vashi in the Navi Mumbai suburbs have the potential of offering attractive OOH avenues as the cities...
The inventive, multi-city Zomato OOH campaign, planned and executed by MOMS, with its evocative creatives has set the social media abuzz, taking the brand visibility to...
Earlier this year reinvented, the agency bags third account of LEGO following the Carlsberg win and retaining the Amazon business