This campaign is executed by Signpost India
Shreya Sachdev, Director – Marketing at Puma India, outlines the brand’s evolving relationship with OOH advertising and how campaigns are shaped by a focus on ideas,...
Indore, Surat, Navi Mumbai & More: Vim Salutes India’s Cleanest Cities with Exclusive Offer via an OOH campaign on its floor cleaner range with patented technology
According to the study OOH stands out with a significant 13.3% increase in ad awareness compared to digital media, TV and C
In this OAC 2025 panel, Rajiv Raghunath moderated a discussion with Alok Jalan from Laqshya Media Group, Shekhar Narayanaswami from Times OOH, and Pratip Francis from...
The campaign is executed by Platinum Outdoor
At OAC 2025, CKA Birla Group’s Group CMO, Deepali Naair, and Rapport Chrome’s President, Vinkoo Chakraborty, engaged in a compelling dialogue, exploring OOH's strategic evolution, its...
Apurva Parekh showcases how the company’s philosophy of deep connection drives impactful OOH campaigns, from iconic billboards to culturally integrated activations.
Sudarshan is a seasoned advertising and marketing professional with over two decades of experience across India’s leading agencies, including Ogilvy, McCann, FCB Interface, SSB & B...
To explore how AI is transforming the OOH advertising landscape, marketing minds from different industries came together for a panel discussion at OAC 2025.