MullenLowe London collects three awards including international prize for Dulux
Sri Sri Tattva commands strong multi-dimensional capabilities across the Ayurveda value chain making it a leader in Ayurveda-FMCG space
On a line that sees 7.5 million people travelling every day, this form of advertising commands a huge captive audience
The stimulating OOH campaign, handled by OOH firm Rapport WW, was deployed on multiple formats in 8 cities -- Delhi, Mumbai, Bengaluru, Chennai, Kolkata, Ahmedabad, Hyderabad...
The utility is equipped with high-end LED back-to-back screens and functions like Wi-Fi, Geo fencing & VMS System
The move highlights the industry’s gradual shift to programmatic buying and selling of media, especially as DOOH gains ground
The OOH firm plans to put up a range of digital media formats at the airport where it has rights on 6,000 sq. ft of advertising...
Posterscope India packaged the campaign including selection of venues like arterial routes, youth hangouts, shopping destinations to residential belts using a wide mix of media formats
First leg of campaign has begun; Some Rs 5 crore going into multi-city OOH promotion of the movie
Internal discussions are reportedly underway to explore reviving outdoor advertising in the city of Chennai