Programmatic media buyers can now leverage Broadsign In-Advance to secure guaranteed DOOH campaigns months ahead of delivery using technology built on top of familiar automated trading...
Aman Nanda, CSO & Head of Marketing, Times OOH, discusses AI's role in reshaping the OOH advertising landscape.
The campaign is executed by Laqshya Media Group
Jithu Prasad, Founder and CEO of Advertalyst suggests that AI can help unlock more budgets for OOH, giving advertisers the much-needed confidence with data-backed analysis for...
The DoohClick app allows OOH media and Retail Media owners to track sales, pipeline, and pacing in real time - directly from their phone.
The campaign is executed by Khushi Advertising
The ROADMAP Reach & Frequency (R/F) model promises precise, methodology-driven insights down to the individual billboard asset, providing users with an efficient and more accurate way...
Vipul comes with close to two decades of core consumer marketing experience, having worked across five different industries: FMCG, Telecom, Automobile, Fashion Retail, and now the...
The campaign is executed by Signpost India
Siddharth brings with him over 22 years of marketing expertise, specializing in media management. With notable roles at Havells India, Samsung Group, Dentsu Aegis Network, and...
