The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group, explains that with metrics, each segment within OOH media will be able to give specific...
The brand has partnered with the UP government to provide better amenities and support at Prayagraj.
Both the tenders will be allotted for 3 years with extendable option of up to two years
The prestigious brand advertising platform engages positively with audiences on an emotional level
10 HD free standing units and 6 HD digital pillar wraps have been installed inside the mall
16/8 feet of projection display has been installed in the docket area of the station
The rights will be awarded on 1,157 buses linked to 10 depots
Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian...
The company focuses on digital expansion with the launch of large format digital screen installed at Delhi’s GK1 M Block Market
