The Outernet Marketing Innovation Group (OMIG) is a regional industry initiative spearheaded by Moving Walls and The Association of Advertising and Marketing Singapore (AAMS)
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with...
Udit is an automotive enthusiast with over 13 years of experience in media planning and buying and has worked for some of the biggest automotive OEMs
W351 recently obtained a patent for its unique OOH solution that integrates billboards and telecom antenna in an aesthetic way, while opening up new revenue channels...
Ocean Outdoor creates biggest ever DeepScreen® canvas
The study tracked the campaign effectiveness of non-FMCG brands using oOh! motion
Mike will be focusing on the company’s international expansion
Advertisers have often had access to better targeting tools than OOH campaign planners, but the Broadsign Ad Server challenges that history, providing media owners with the...
Connect OOH executes the brand campaign
A large city population, high GDP and personal income levels, high traffic density, northbound retail consumption, and growing industrial and commercial activities are among the chief...
