The 21-days campaign has been executed in Delhi, Mumbai, Bangalore, Pune, Hyderabad, Kolkata and Kochi
Mittal is Head of Media, Indian Sub-Continent, CBS Global Media, GSK
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
Chris O'Donnell is Global Commercial Director, Posterscope Worldwide
Kinetic India won the award for executing the launch campaign titled'Power Play' in Delhi, Mumbai and Bangalore
LOMS has executed the bqs innovation using LED and moving effect
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
The Convention will be a singular opportunity for industry leaders and professionals to assess the current market trends, advertiser demands and pain points, innovations, new technologies...
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...
The device can be placed inside cars, buses and planes, and at hangout zones, restaurants, malls or any other place where target consumers visit and spend...