Tupperware targets working audience for their new product and engages with various on-ground activities.  Â
A new ERP solution Edge1 has been launched by US Technosoft which reportedly makes work more efficient, transparent and speedy. Outdoor Asia probes into the details.
THe retail brand indulged in a massive Outdoor promotion in Kolkata to attract their specific TG using varied out-of-home options, primarily large formats like hoardings and...
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
The campaign kicked off in association with Laqshya Solutions communicates about their brand proposition and new range of collection.
Quikr, the online classified portal that has made a significant presence in the e-commerce space, has now optimized the OOH medium to further create a splash....
BMG will deliver high-quality, HP-branded large-format media portfolio to customers.
Executed by MOMS the pan- India campaign has been rolled across 22 cities using various types of out-of-home media options.
The product launch campaign has explored all the major out-of-home advertising options throughout Kolkata.
Its strategy of rock-bottom tariffs and barebone services has helped it break even within a year of launch. Can it sustain this growth?