The Metro rail corporation has engaged Indian Institute of Management- Calcutta to study and come up with viable avenues for more non-fare revenue earnings
Sanjeev Kumar Lohia, MD & CEO, Indian Railway Stations Development Corporation (IRSDC), Nidhi Choudhari, Deputy Commissioner – Special, Municipal Corporation of Greater Mumbai (MCGM), and Prem...
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Gayatri Ojha spearheads Marketing & Corporate Communications, Innovation and CSR for Total in South Asia
CVL Srinivas as Country Manager for WPP India ensures that WPP companies deliver the right talent and resources to clients in India and identifies opportunities and...
The new partnership is designed to put creativity in sports at the centre of its approach wherein the creative agency will expand its global reach to...
Pramod is part of Kotak Mahindra Bank’s core marketing team, and a key resource in strategic planning, buying and implementing the efficient media strategy for offline...
The platform empowers VMO’s clients to gain a deeper understanding of audiences – what consumers think, what they do and where to locate them
In this strategic partnership, both companies will pitch clients and provide consolidated media options handled by them
The 4-week marketing plan, which started with TV, will approach OOH in the coming days with the new brand ambassador