An independent business leader, adviser & entrepreneur, Matthew Dearden works mainly in advertising, leadership and change, especially in OOH media; his clients include investors, media owners,...
The urban local body is apparently looking at gaining a fair share of the advertising fee generated on metro media assets located in the city of...
Shahjahan will spearhead the firm’s Metro media business in Bangalore, Kochi and Jaipur
Media owners maintain that the minimum business turnover set for companies participating in the tender for unipoles is curbing the industry’s participation in the bid
FEPE Congresses look at the big issues impacting the global OOH industry and also offer delegates valuable insights into the business of navigating such a rapidly-changing...
The OOH advertising too was set in regional contexts, and that worked for the brand
MOMS Outdoor Media Solutions planned and executed the GEC brand’s launch campaign that marked a variety of innovations and innovative formats
New integration gives brands and agencies access to Broadsign’s global network of DOOH publishers with enhanced automation and data-centric DOOH campaign planning
The NGO is associated with various high-buzz events like IPL, Pinkathon and TCS 10K Marathon to collect and recycle their flex banners and make 1,000 bags...
The authority has finalised charges of Rs 262.36 per sq. ft per month for advertising in areas under category A, Rs 240.49 per sq. ft per...
