Pawan Bansal, Chairman, IOAA spoke about the industry body's high priority areas in his address in the 2nd World Out of Home Organization (WOO) APAC Forum...
Leading mall media owning firm MSMA takes up the sponsorship of the pioneering M4G OOH Quiz
The 2-day convention - the Conference, OOH Advertising Awards 2024 & OOH Expo 2024 - will be organised at Hilton Garden Inn, Embassy Manyata Business Park,...
‘Media owners & agencies should look to work in unison’
Implementing the SOP in letter & spirit is very necessary: IOAA Chairman Pawan Bansal
‘Inclusivity & multi-stakeholder engagements central to IOAA agenda’
Inclusivity, tech focus, adoption of best business practices core to Pawan's vision for IOAA
Totally 58 metals were given away in this year's Outdoor Advertising Awards, in which GroupM won the 'Campaign of the Year' award for their Zomato Offer...
The 17th edition of OAC kicked off today in Delhi at the Manekshaw Centre with two days of talks and discussion on avenues to drive the...
PerView solution provides buyers and sellers the ability to measure every type of OOH media asset using dynamic, deterministic data to deliver up-to-date measurement insights specific...