Sydeney-based creative agency Paper Moose positions Wrappr as ‘advertising with benefits’
Instals 46.25m Philips Public LED wall
Chennai-based Podhigai Ads expands its presence in Central India with exclusive rights for interior and exterior branding on Nagpur Metro, offering brands significant visibility across 38...
To celebrate Ganesh Utsav, Swiggy Instamart installed a unique modak dispenser on Carter Road, Mumbai, offering free modaks to passersby as part of a creative out-of-home...
Praveen Vadhera, CEO of the Indian Outdoor Advertising Association (IOAA), raises strong concerns over the Brihanmumbai Municipal Corporation’s (BMC) draft policy on outdoor advertising.
Over 500 delegates attending OAC 2024 took the Green Pledge administered by noted film personality Manoj Joshi, just before his inspirational address at the convention.
Mike Cooper, CEO, DOmedia argues that AI, like all new industries, needs some form of consolidation to deliver on its potential
Abhinav Iyer, Sr General Manager - Marketing & Strategy, Muthoot Finance in an interview with Rajiv Raghunath. Edited excerpts
As the Brihanmumbai Municipal Corporation (BMC) wraps up its feedback phase on the new draft Out-of-Home (OOH) advertising policy, key industry players share their insights on...
Leading voices of Indian OOH representing media owning firms shared their responses to 12 questions centred on the current business environment as well as the steps...
