Handled by GLO, the out-of-home division of Lodestar Universal McCann, the immersive musical campaign aims at closer connect with mass consumers
Combined offering to further streamline automated buying and selling of DOOH inventory
Media owners handling media on PPP model plan to speak with the concerned authority and highlight the safety of advertising structures over the foot over bridges...
To get closer to its core TG, the brand is bringing in attractions like larger-than-life sized figurines of favourite Avengers such as the Incredible Hulk, Ironman,...
As part of the contract, the brand will showcase identity via stadium branding
The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners
Elbert D’silva to spearhead the Product Leadership & Excellence Team
Backlite Media is now the advertising partner for Roxy Cinemas at Boxpark, La Mer, The Beach and City Walk
The campaign planned by Taproot Dentsu will be launched across all media channels and platforms
The campaign will be launched across mediums along with high powered on-ground activations
