In his new role, Siwach will lead the creative team and drive the next phase of growth for multiple brands under Havas Creative
The data-led approach helps oOh! In developing sites that deliver superior audience metrics
Executed by Milestone Brandcom the OOH campaign was executed with a two-fold approach
The unique initiative brings together young cancer patients with their Soccer idols using robots during a friendly match between Brazil and Honduras
The brand has deployed a two-phase led campaign with the help of Glo-Out of Home Division of Lodestar Universal McCann to promote its new range
The agency will be managing Casio India’s integrated communications mandate for the entire watches’ portfolio
Abhishek Shah, former marketing leader at IKEA India, has joined BharatPe as the Marketing Head
E-Factor Entertainment agency is also a part of the official agency consortium given the branding, promotions, marketing and revenue generation activities mandate for five-years
Dasgupta’s appointment is in line with Havas Group India‘s overall strategy of accelerating growth by breaking silos across creative and media functions
The campaign, executed by Platinum Outdoor, is targeted at the youth segment that is a high user of mobile data