A high intensity airport centric OOH campaign was launched across 7 major cities, in sync with the TV and digital campaign to communicate the new brand...
Pramod Bhandula, Executive Chairman, JCDecaux India, Pawan Bansal, COO, Jagran Engage and Atul Shrivastava, Group CEO, Laqshya Media Group, share their viewpoints on the IOAA move
The brand has executed the 6-month campaign in association with Atin OOH & Promotions, targeting passengers flying across Asia to Japan, Korea, China, Malaysia, Taiwan, Thailand,...
Grabbing big attention
A gamut of brands from different categories saw great value in building their presence at the large congregation points
IOAA has informed the members (direct or through affiliated associations) that any entity found to be participating in any such "reverse transaction" shall have memberships cancelled...
The campaign, planned and executed by OMI, was rolled out in the Delhi NCR, Mumbai and Bengaluru markets, focusing on the female population, especially working professionals...
The objective of introducing this format was to enable high quality brand advertising in the semi-urban markets where brands see significant potential to expand their presence.
The mandate covers OOH, print, television, radio, and cinema
The 9th edition of the International OOH Congress will be organised in Movenpick, Tunisia
