Along with static media, the tender allows digital panel installations as well as innovative advertising opportunities of Metro trains
The promotional avenues include digital display inside stations and metro trains along with audio announcements inside the trains
With the dissolution of the brand name ‘Sixth Element’, the three alliance partners mutually decide to demerge and move on with their own native businesses
The inside Metro station rights are handled by Ad Impact and train branding inside & outside rights are with eg. communications
Media owning firm like Pioneer Publicity that hold media rights on the DMRC line extending into Gurugram are pointed to certain inconsistencies in the norms governing...
Arun Murthy appointed as VP - Business Development; Tanushri Roy as Business Head Corporate Sales – West; and Preeti Bagga as Business Head Corporate Sales –...
Media Planet has become the national media partner for the TaxiLive, an Australian-first platform developed by CDM that displays smart digital billboards on the back of...
The 2nd phase of the Hotstar campaign, executed by The Social Street, fans out to Tier I & II cities
The OOH media owning firm plans to install digital media at the stations, along with the traditional formats
The country-wide campaign, planned and executed by OAP (India), has covered some 70 cities and towns using over 550 media sites
