This was initiated in view of specialist OOH advertising agencies having joined the newly formed Outdoor Media Forum of the AAAI (AAAI-OMF)
The Association will set up a Legal Cell
The firm has introduced jingles on local trains that communicate both advertising and social messages
Bright Outdoor deployed the campaign on hoardings, gantries and ROBs at key traffic intersections and high traffic zones in the city
Ad Essence Services designed and executed the band campaign in the region, using formats like bus back panels and hoardings
Phase one of the project will include the integration of outdoor inventory, buying and selling, post analysis and billing, etc.
The firm is augmenting the life guard services at the Goa beaches, creating in its wake attractive media for advertising
The policy is expected to set stringent norms with regard to categories and shape of hoardings, use of colour, lighting and luminance of outdoor media, capacity...
Development of about 1.1-million sq. ft of commercial space is expected to complete by March 2016
The Congress has an impressive line-up of speakers from Europe, North America, Africa and Australasia, including media owners, specialist agencies and clients
