Leading digital printing firms assert the importance of adopting green printing machines, media and materials but call for a multi-stakeholder approach to ensure that green printing...
Media rights on 400 trolleys will be awarded for a period of 3 years
There is no straight answer to the question – when will DOOH come into its own in India. Noomi Mehta, President, Indian Outdoor Advertising Association (IOAA)...
Outmoded advertising policy cited as a key reason for mushrooming of unauthorised media in Kolhapur
Removal of such media will also cause revenue loss to the authority, so there is expectation that some new OOH advertising avenues will get created
The media was cited as obstructing traffic view of the signals
The innovation was executed by OOH firm IKON, while the media was provided by Pioneer Publicity.
The Responsible Business Awards recognise the contribution of companies that put social and environmental concerns at the heart of their strategy
Bill Fordyce, COO, HyperMedia, Dubai spoke on ‘How DOOH can work the magic for media owners & brands’ at OAC 2017.
G Sharath Chandra Joined Times OOH group as a Chief Revenue Officer in 2012; he has been promoted as President as Arghya Chakravarty moves on.
