Peak hour ad rendering on screens offering high dwell time via programmatic technology powered the latest campaign.
Media4Growth reached out to leading OOH company Prakash Arts to get their take on the ban on flex by the AP government. H V Surendranath, COO...
Priya Shaa, Co-founder of Adarth, said, “There are like a gazillion things that can be built or are built right now with data and technology but...
With the plethora of advertising options available today, the out-of-home advertising medium has evolved to be more conversational. Real estate brand Square Yards recently unleashed a...
Junaid Shaikh, Managing Director of Roshanspace Brandcom, shares with N Jayalakshmi his insights on how and why it's important to have the right skill sets in...
In this role Devika will be responsible for all aspects of the creative network's business across 131 offices in 93 countries, spanning its Advertising, Public Relations,...
As OOH gets ready to embrace new dynamics, enabled by digital technologies and emerging advertiser needs, is the industry empowered with the right skills to match...
This move is in line with increasing air passenger traffic and rising demand for high impact media
The talk on the theme 'Thinking out of the box: How creativity broadens one's horizons' on Day 2 of Outdoor Advertising Convention (OAC) by Actor &...
Revolt plans to triple the size of their DOOH network—by the end of this year.
