Asiaray used proximity geofencing to activate Gojek's "GOTOMALLS" campaign on DOOH screens across TEL, targeting on-the-go audiences.
This partnership enables us to enrich our suite of offerings in DOOH planning and extend further measurement capabilities to our clients, says Yasmin Mallari, Chief Investment...
After officially its Warsaw-based pilot network in July, ChargeEuropa has secured a pipeline of over 1,000 locations for the next two years and joined forces with...
The branding has been executed in association with Times OOH and The Brand Sigma – the agency for this campaign
Until recently, Nilay was with Ogilvy Bangalore, before moving on to Head the Creative at Sideways Consulting in Mumbai; some of his most notable works includes...
Govt plans to step up regional connectivity
Ajay Mehta will be addressing the convention on the theme of 'Cinema & OOH advertising: The big picture'
Interactivity and immersion are competing with passive experiences
Vipul comes with close to two decades of core consumer marketing experience and has worked across 5 different industries, namely FMCG, Telecom, Automobile, Fashion Retail and...
The DOOH media asset has been put up at a busy traffic junction in the vicinity of the Bandra-Kulra Complex (BKC)