A report released by RECMA, an independent global rating agency, saw Madison move up a spot from rank 5 to rank 4 this year.
OOH market share against other media to go up to 5.1% from 4.7% in 2022
Messi moved to David Beckham-owned Inter Miami CF of the Major League Soccer after expiration of his contract at French club PSG
Jahan Mehta, Director, Selvel One Group underlines the need to focus on audience data and insights.
The airline which commenced operations in 2015, has reached the coveted milestone of carrying 50 million passengers.
The court takes cognizance of the non-commercial aspect of the messaging displayed on the hoardings, signages, etc
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
S Kumar, MD of Srishti Communications says this is a move to maximise the AOOH opportunity
Expect to earn at least 30-35 Crores from indoor ads says BMRCL chief.
As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak...
