Taking the audience through some real life scenarios of front-end technology use in retail and setting them against the context of consumer journey, Bhavin Kothari, CIO...
Alongside Grab and Media360, the launch of CMC Invest reaches consumers through OOH displays, Grab ads, social media platforms, MRT station door ads, and in-person activation...
The move bolsters the company's efforts to diversify its multi-channel media presence across markets
Posterscope India rolls out the campaign, seizing the spotlight during the ICC Cricket World Cup
Tom Goddard, President, WOO in conversation with Andreas Soupliotis, Founder & CEO of Hivestack
Over the past year, i-media’s network grew from 50 full-motion D48 screens to 120 large-format screens, and the company expects that number to reach 130 soon
Chloe Neo shared her viewpoints on 'Cross Media Measurement' in the 2nd WOO APAC Forum in Bali
The 15.24m x 6.096m state-of-the-art LED display is arguably the largest DOOH screen in Kerala
Aseel Qtaish, Country MarCom Manager and Communication & Marketing - Carrefour Jordan says, “The Supermarket 2m2 Network Carrefour is a powerful platform that will enable brands...
It is a matter of great pride for Polycab, a reputed home-grown brand with presence in 60+ countries, to partner with the International Cricket Council: Nilesh...