Abhijit Sengupta, CEO, OAP Mediatech; Pramod Bhandula, Executive Chairman, JCDecaux; Rohit Chopra, COO, Times OOH share their insights on this merger and how it will affect...
Vineet Mahajan, Director of India Business at Unilumin, explains how advancements in LED technology have made displays smarter, more immersive, and adaptable for diverse applications. He...
Sampurna Rakshit, Marketing and Ecommerce Head, Mia by Tanishq shared her valuable insights on the strategic design and execution of out-of-home (OOH) advertising campaigns and discussed...
This LED media installation was constructed in partnership with Kaiyue Construction and operated by Tiger Party.
As Mumbai gears up for the state elections, the cityscape transforms into a vivid battleground where alliances and parties vie for dominance through a surge of...
“From zero income from spaces within malls, we’re now seeing double-digit year-over-year growth in ad revenue across our portfolio,” says Nishank as he recognises the potential...
The campaign is executed by Ideacafe agency
This collaboration is setting a new benchmark for performance, durability, and sustainability.
Kotak has also secured branding rights for the BKC and CSMT (VT) metro stations to enhance visibility.
OpenDirect 2.1, the updated programmatic trading standard, allows OOH buyers to plan, buy, activate and report directly from premium publishers
