The van toured 40 theatres, two beaches and 20 hotspots in Tamil Nadu and attracted a huge crowd which gave them good mileage. The innovation garnered...
The unique'Billboard' will track real time carbon emission levels saved in the city and the 15 day campaign is powered by WRI, aiming at encouraging sustainable...
The awards recognise OFA's achievements in the out-of-home industry through the research and development of doohfa.
India's foremost media agency will execute major innovations for TimesJobs.com, one of India's leading online career solution platform.
Tata Salt came up with the idea of energy popsicles for devotees and Dalda offered better glimpse of the deity along with branded Prasad containers etc...
When other media formats are going through rapid digital metamorphosis, how far can OOH lag from the digital boom? Outdoor Asia went out to do a...
Cadbury rolls out its OOH launch campaign for Bournvita biscuits through traditional as well as DOOH medium across 20 Indian cities.
During the open house, the audience were divided into teams of six and made to dwell upon ways technology could alter the nature of outdoor advertising...
Looking beyond generation of revenues, Avijit Dubey, National Business Manager, Tyvek Graphics, called upon the advertising fraternity to give itself a green edge and take responsibility...
The 12th edition of Outdoor Advertising Convention started with a fired up note from the motivational talk by best-selling author and leadership coach Prakash Iyer, who...
