Madison Out Of Home executed the campaign using some 170 media units across Mumbai, primarily targeting female audience
Outdoor Advertising Awards (OAA) function will be held on July 25; entries for the awards will be received until May 30
The objective was to create impact through larger than life media across a bouquet of locations that seamlessly cover metro cities. A proper mix of strategy...
Executed by Brite Neon Signs (P) Ltd for ACC, the innovation was strategically located to draw the attention of the large number of people on the...
Castrol Magnatec Mobile Vans were pressed into service in 5 cities for the onground activities
Times OOH executed the branding campaign for a period of one month
The one day activity was held at Metrowalk Mall, one of the hangout zones in west Delhi.
Key findings of the report say that Indian advertising industry grew a whopping 16.4% in 2014 and is expected to grow by another 9.6% in 2015,...
Crossroads has used some 116 sites for the campaign, mainly comprising billboards. Media properties on bqs, skywalk and mall have also been innovatively used to run...
The OOH campaign pans across 14 cities featuring unique and spellbinding experiences on offer; highlighted in languages that resonate with Indian travellers
