Rajnikanth fans in Chennai garland Kochadaiiyaan's lenticular visuals on Airtel OOH display
As domestic and international traffic increases at key Tier II airports, a great number of advertising brands are likely to mark their presence in this OOH...
Balaji Ads has used a variety of media formats for the campaign that includes 150 traditional large billboards, traffic consoles, bus shelters, unipoles, pillar wraps, LED...
The BBM channel, called'Mumbai Indians', was used to drive a promotional program at a leading mall in Mumbai.
For brand marketers IPL offers some exciting opportunities to connect with the audience by using mediums like OOH . Leading this pack are TV channels leveraging...
Recent studies have shown that every half an hour, one Indian farmer commits suicide. The campaign on Mumbai's key hoardings by The Times of India was...
TATA Docomo innovates on OOH to establish the product proposition as well as create differentiation in the market.
The brand in partnership with ICC is organizing live screening of all the matches in nine cities and displays its new Xcent.
Nike, Airtel, Coca-Cola among others go beyond the big league,Avinash Pant, Manchester United
A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...