The marketing campaign reinforces the power of smart choices and the ability to upgrade and has six ads being released across TV, Digital, Print and Outdoor
Executed by BCC Marcom, the 3-D Holographic technology amplifies the election pitch of Pattali Makkal Katchi (PMK) party
The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
The real time contest launched across 200 locations enables fans to share their selfies real-time on TagTalk with location based live social media integration
The campaign will be rolled out shortly
The LED display will have balance sun-cutting brightness with low power consumption
The campaign will be designed with cross-media interlocking and engagement across online, social media, TV, print, OOH and cinema and BTL in the latter phase
FanFight is all set to launch a massive pan-India campaign during witness IPL Season 12 and Cricket World Cup in 2019
The outdoor concessionaires are yet to receive the final nod for rolling out the party’s OOH publicity campaign
The ad ran on Ocean’s full motion Loop network in Manchester