In Digital OOH By M4G Bureau - June 30, 2023

Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that conventional large formats provide impact, scale, and ubiquity, while traffic-facing DOOH takes storytelling to a whole new level.

In OOH News By M4G Bureau - June 06, 2023

The exclusive rights will be given for 5 years, and extendable by another 5 years.

In Digital OOH By M4G Bureau - May 31, 2023

Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with Edinburgh St James.

In Digital OOH By M4G Bureau - May 08, 2023

Coronation content appeared on large format city centre and roadside screens

In OOH News By M4G Bureau - April 25, 2023

Tamil Nadu Government Gazette Extraordinary provides for applications for putting up a range of outdoor advertising devices including hoardings.

In Viewpoints By Aayush Mohanan - April 25, 2023

Manmohan Singh, Secretary, Outdoor Advertising Association, Bangalore (OAAB) shares his perspectives on OOH prospects and re-introduction of large formats in the city of Bengaluru following the March 1, 2023 ruling of the High of Karnataka.

In Campaigns By M4G Bureau - April 21, 2023

Snapshots of campaigns running on large format media

In Viewpoints By Rajiv Raghunath - February 22, 2023

Scott Krantz, CEO of Los Angeles-based WOW Media, a leading operator of iconic DOOH media sites and a pioneer of traffic-facing, large format full motion displays, talks about the company’s business journey to the top, in an interview with Rajiv Raghunath.

In Digital OOH By M4G Bureau - February 10, 2023

The OOH firm unveils large format DOOH screens at two key locations

In Campaigns By M4G Bureau - February 01, 2023

Education services, personal care products, auto brands seen most