Shreya Sachdev, Director – Marketing at Puma India, outlines the brand’s evolving relationship with OOH advertising and how campaigns are shaped by a focus on ideas,...
Indore, Surat, Navi Mumbai & More: Vim Salutes India’s Cleanest Cities with Exclusive Offer via an OOH campaign on its floor cleaner range with patented technology
According to the study OOH stands out with a significant 13.3% increase in ad awareness compared to digital media, TV and C
Each billboard or screen follows a consistent format: a popular Bollywood lyric tied to a specific moment.
The campaign is executed by Platinum Outdoor
Sharatee Ghosh, EVP of Customer Experience, Servicing and Retention at Aditya Birla Sun Life Insurance Company Limited (ABSLI), unveiled how OOH media is being revolutionized by...
Each billboard features a split design centered around a specific product offered by Zepto.
The two OOH industry leaders were felicitated for their significant, decades-long journey with Indian OOH.
VERTIQ is one of Ahmedabad’s largest vertical digital screens
Astha Vaibhavi from BBDO India and Sankalp Grover from DDB Mudra Group have been declared winners at the Young Outdoorian Creative Contest 2025, who have won...