True to its preference for the larger than life presence in the OOH space, Netflix has gone big on the large format to promote the web...
However, there is still some distance to go with regard to the bylaws to be drafted for the format and tendering processes to be firmed up
The innovative campaign has been launched to celebrate the 2018 Football World Cup
Retail licences and advertising represented the biggest slice of total revenue in FY2017-18 at 36%, according to The Moodie Davitt Report
The mall owner broke the seal of confiscated media wherein the authority has filed an FIR against the mall
In this strategic partnership, both companies will pitch clients and provide consolidated media options handled by them
The extended Metro rail line will likely interest lifestyle and fashion brands to advertise in particular, given the large number of people who would be headed...
The Telangana Government has adopted a more organised and innovative approach to OOH. To showcase the state’s growth and development, Arvind Kumar, Commissioner of Information and...
The Open House deliberations will focus upon regulatory matters (licensing policies, imposition of taxes with retrospective effect &/or new taxes / duties leading to unmanageably high...
The visitors in a Delhi mall were engaged through their smartphones which were connected with DOOH screen to score the goal