Ad tech company rebrands Campsite DOOH demand-side-platform (DSP) as Broadsign Ads, extends platform to support new regional markets
OOH ad-based CMS and player for SoC signage debuts ahead of ISE 2022; streamlines the delivery of campaigns across a range of popular smart screens
The campaign ran on select JCDecaux India operated bqs media ahead of Akshay-Tritya festival
In his 19+ years of brand stewardship experience in advertising and marketing, Aniruddha has worked with global businesses like Unilever, Nestle, Wipro, Samsung, LG, HSBC, Vodafone,...
The brand set up a specially designed Rheumatil foot massage camp near the famous Kamakhya Devi temple in Guwahati on the occasion of Chaitra Navratri, which...
Live since April 8, this private marketplace (PMP) gives OMG clients preferred access to net new and existing consumer touchpoints and the latest advances in place-based...
As a strong votary of DOOH media, Srishti Group will have all its media assets in the digital format, catering mainly to the domestic air passengers...
Aimed at rekindling the joy of travelling, #TheSoundtrackOfTravel is a 360-degree holistic, multiple-touchpoint campaign, which is a mash up of many familiar sounds that travellers get...
The digital payments brand has piloted a truck art campaign with a fleet of trucks on highways in Maharashtra, covering Pune, Nashik & Mumbai to promote...
In a note, Broadsign explains the use of the new yield optimisation engine for its Broadsign Direct sales and campaign management tool.
