OOH advertising as an enabler of smart city development came to be discussed at a conference entitled ‘Smart Cities in India – Journey So Far’, organised...
Noomi Mehta, Chairman, IOAA, pointed out that in the coming years the growth opportunities for the outdoor industry will grow manifold in tandem with the national...
Showcasing rapid infrastructure development of Odisha along with a life-size chariot, the brand’s fun zone allowed people to get themselves clicked against the backdrop of Bay...
The OOH firm has already completed 10 utilities which now feature both commercial advertising and public service messages
RLDA-NBCC MoU to develop smart railway stations will likely to create new OOH investment opportunities at those transit locations
Mamatha Morvankar will speak on'What will it take for media planners to believe more in OOH?' and also participate in a panel discussion on the same...
Companies are pushing agencies with outdoor solutions that target right audience at right location
India is recovering from aftereffects of demonetisation introduced in Q4 2016 and the currency deficit faced during this period has helped the country leap frog towards...
The authority cancelled the earlier tender for the 55 FOB BOT projects as it had generated rather lukewarm response. It is reliably learnt that some 18-19...
TDI International which holds the ad rights at this airport is planning to put up digital media assets including 4 video walls
