RB in partnership with campaign ambassador Amitabh Bachchan and NDTV has kicked off the 4th year of NDTV - Dettol Banega Swachh India campaign with #Mere10Guz...
Kinetic WW India has launched a state-of-the-art OOH planning tool - Aureus and a specialised airport division - Aviator
The core objective of the OOH campaign was to position the car as a latest fashion while highlighting striking colors and SUV look of the car.
Posterscope India has planned and executed the campaign using a mix of billboards, gantries, unipoles and pillars for impact and bus shelters, bus wraps and mobile...
OAC 2017 has generated all-round industry interest. The very fact that the Convention returns to Mumbai -- which is one of India's OOH industry hubs --...
Programmatic approach is seen to boost DOOH targeting ability, efficiency, speed of transaction and ROI
The Outdoor Advertising Awards (OAA) 2017 function will be held at Renaissance Mumbai Convention Centre, Powai, Mumbai in the evening of July 29, 2017
IOAA, as part of the Media & Entertainment Skill Centre (MESC), has initiated the steps to develop detailed Qualification Packs and Occupation Standards for each job...
National carrier to float bids for vinyl-wrapped ads on trains; eyes Rs 2,000-crore revenue
The OOH firm views the OAC platform as a singular opportunity to demonstrate its thought leadership in the OOH space.