The advertising space comprising 16,300 sq.ft (Indoor – 7,800 sq.ft. and outdoor – 8,500 sq.ft.) will be given for the duration of 10 years – for...
On Package no. 16, which was the focal point of discussion at the pre-bid meeting in Mumbai, the media owners expressed concern over the high reserve...
IOAA has taken the firm step to bring the latest version of SOP into effect to help streamline the credit and payment processes. This is being...
The meeting will provide the industry a further opportunity to raise queries with the Board with respect to the various terms and conditions linked with the...
Issues like prior permission of concerned municipal authorities, visibility into likely RoI, high license fee, and streamlining of other procedures need to be addressed in order...
The conversion of premium classic OOH sites into digital, coupled with advertiser adoption of the flexible, dynamic and creative opportunities offered by digital formats, is driving...
OOH advertising as an enabler of smart city development came to be discussed at a conference entitled ‘Smart Cities in India – Journey So Far’, organised...
BBMP will take stern action against agencies felling trees
For the first time, more than half of group revenue is derived from digital assets. During HY17, oOh! introduced a further 40 large format, premium-located digital...
Leading digital printing firms assert the importance of adopting green printing machines, media and materials but call for a multi-stakeholder approach to ensure that green printing...