Yantra Media Solutions has installed wi-fi services on the buses that enable passengers to access and enjoy entertainment programmes on their respective phones. The programmes are...
The civic body swoops down on unauthorized signages to safeguard tax revenues from outdoor advertising
The firm has won the rights on a minimum of 1,500 trolleys at the airport
Passenger traffic at T2 is expected to be as high as say traffic at Goa airport, says TIMDAA official. Both national and regional brands will likely...
The new brand expression Haste Raho India has been prominently communicated via an extensive outdoor campaign.
OMI planned and executed the campaign using a mix of billboards, gantries and pillar branding, making the brand visibly profound
The automated live dashboard for OOH media planning incorporates consumer insights of a gamut of OOH touch points, their heat mapping, analysis of live traffic data,...
Sanjay Nanavare has 28 years of experience in media ad sales. He has worked with leading newspapers, magazines and television channels
Indian OOH media is expected to witness 10% growth. While the highest growth is expected for digital i.e. over 35%, traditional formats like TV and cinema...
Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments including India.