The Cochin-based OOH firm is set to operate digital LED screens of 24 x14ft size in 15 locations across roadways and railways
Barber will continue to be responsible for the UK Group, where she oversees both its creative and media agencies
The LED screens are of the latest P6 modules which are 4G enabled and can be remotely controlled for data upload
The OOH campaign has been conceptualized and created by the DDB Mudra Group
The party has gone in for autorickshaw branding in MP, Kanpur & Jaipur, all handled by Money4Drive Advertising
Brands like Tata Harrier & Dream 11 have planned exclusive in-stadia activities which are further amplified on social media
This is the first time Ocean has been integrated in an all-screen broadcast sponsorship deal
Ideated by Creocraft, the campaign in Calcutta’s art hub Kumartuli, had a carnival by local artists to celebrate World Art Day and Bengali New Year
Signpost India won 2 Bronze medals in Branded Content & Entertainment Specialist Agency of the Year category, wherein 10 medals were given in Out Of Home,...
Reckiit Benckiser India, HUL & ITC are ranked as the top 3 advertisers in the data report