Toronto will be the first time Congress has returned to North America since being held in Montreal in the 1990s
Specific creative messages could be targeted to specific locations, increasing the relevance of the messages to local audiences
The discussion will centre on ‘How OOH builds unmissable brand visibility’
Alok Jalan, MD, Laqshya Media Group will be making the presentation jointly with Sai Nagesh, Chief Strategy Officer, Laqshya Media
The brand’s new campaign, ‘That’s why we Airbnb’ targets air travellers with a focused communication
The account, won following a multi-agency pitch, will be serviced from the agency’s Mumbai office
Sony Pictures in association with Dentsu Webchutney launched India’s first real-time programmatically propelled digital out-of-home campaign for the much-awaited 'Spider-Man: Far from home'
2019 winners to share £650,000 worth of DOOH screen space; Landsec Piccadilly Lights joins the competition
Through this agreement, the DOOH media firm’s consumer engagement platforms TagTalk and BizTalk will be available online to advertisers and provide buyers with actionable audience insights,...
Outdoor Advertising Professionals (OAP) India has completed 17 years in the OOH business and the organization leverages the outdoor medium in Bengaluru, Mumbai, Kolkata and Guwahati...
